WordPress, FedEx, and UPS.

WordPress, FedEx, and UPS.

Think of WordPress as a package delivered to your doorstep by the FedEx gal. Think of your WordPress theme as a supplemental package delivered by UPS. Think of your 20 different WordPress plugins as an stack of smaller packages delivered by UPS, FedEx, the US Postal service, a local courier service, and one or two…

Why You Need a Web Plan

Why You Need a Web Plan

I’m a web guy, and my site got hacked. There’s almost no explaining the sinking feeling when you log into your web site and find it hacked. But because I had a backup plan, getting my site back online and free of malware was simple and painless. It turned what would have been days of…

Tech folks: Stop calling things Easy.

Tech folks: Stop calling things Easy.

When you call something “simple,” “easy,” or “self-explanatory” in product documentation, you’re insulting your reader. You should stop doing that. Let’s put it in another context to illustrate my point. Scene: local auto repair shop. Your mechanic emerges from under the hood holding a small piece of rubber between grease-marked pointer finger and thumb. “Here’s…